Websites can offer treasure troves of information to your potential clients and customers. However, your website might not optimally serve your company and your brand at this point. The website designers and developers from Usable Creative put together a list of the top-three reasons to build a new website.
Build a Website: See Retail Traffic
Still primarily focusing on your retail business? We understand that numerous companies still don’t feel the need to set the web on fire, but building a website could boost sales. Many small retail food locations like donut shops still avoid going online. These types of companies solely focus on their retail location as a means of driving sales. Although internal marketing and location play a large role in determining your business’ success, web-based marketing and social networking can also work.
If your donut
shop builds a new website, you could email or text exclusive specials and
coupons to customers. Perhaps your company suffers from low sales on a
particular day of the week; a promotional giveaway of a small item or discount
upon purchase (available via web only) could entice customers into your retail
location. If already maintain a well-functioning site, consider developing a mobile site to increase the usability for customers.
Holiday Website
No matter the size of your company, holiday specials or end-of-year purchases could account for a significant portion of your yearly sales. Building a new website could attract new customers and effectively increase web presence and web sales. Consider a microsite for product launches or sales with a specific name or branding.
Add a Blogsite
Blogsites can result in more continued interaction and effective social networking with your clients or potential clients. You can tailor each blog from your blogsite to specific product specials or exclusive web savings or promo codes. Blogsites act similarly to microsites, but frequent blogging can effectively increase your company search engine results.
Time to Build a New Website
At Usable Creative, we design websites, billboards, mobile apps and provide a variety of other services. Contact our web design and development offices by calling (337) 781-4731 or send us an email from our home page.